Natural Eco Play Dough | Squidge and Squish


Playdough Recipe - About Us
Rainbow play dough

Hi, I'm Jules - owner of Squidge and Squish Play Dough

It all started with a playdough recipe...

Squidge and Squish is named after my two children, my eldest daughter has had the nickname of Squidge since birth and her younger brother is affectionately known as Squish. Along with my husband, we live in Gloucestershire with the beautiful Cotswolds on our doorstep.


I decided to start making play dough after noticing the amount of plastic we had accumulated just from this one activity – it was shocking! On top of that it is hard to determine the ingredients in a lot of modelling doughs, let alone if they degrade in the environment and are eco-friendly and ethically made. It was time to tick all of the boxes that are important to me and so many others that are becoming increasingly aware of the issues our planet is facing.

The playdough recipe testing started and after many weeks and lots of playing, Squidge and Squish Play Dough was born. 


For Kids

Invitiations to play and the open-ended style of play have so many benefits for children. Play dough is the perfect way to inspire their imaginations and build their fine motor skills. They are learning and having plenty of fun too!


For Grown-Ups

Lets face it, some parents and carers are more into crafting and DIY than others! Lives are often so hectic that finding the time to set up activities or make play dough yourself is way down on the list. Knowing that there is a sustainable solution will hopefully give peace of mind while the kids are still benefiting from such a great activity. Plus they make great presents for all the little people in your life!


For the Planet

The majority of play doughs, kits and craft sets contain plastic, which I hope is something that will change. Play dough does have a shelf life so the packaging often ends up in landfill along with the dough itself. With Squidge and Squish everything is plastic free and recyclable. The tins can also be easily re-used for other bits and bobs. The dough itself is made from food grade ingredients so when the time comes just pop it into your food waste. There are plenty more details about how we look after our planet here